Presidential Foundation for Cultural Initiatives: a powerful selection of music content for children and young people

The Presidential Foundation for Cultural Initiatives (PFI) has completed the acceptance of applications for the third special selection of music content for children and young people, the first in 2026. On the site content.pfki.rf, 413 applications were recorded, of which 272 were fully executed and submitted. These projects, presented by creative teams and artists from 44 Russian regions, make up a total budget of more than 2.6 billion rubles.

The selection stage, implemented within the framework of the national project “Youth and Children”, provided for the submission of applications in five thematic areas: “Cultural Code” (45.2%), “Family is our strength” (16.9%), “Heroes of the past, present and future” (15.4%), “Country of Opportunities” and “Unity of the Peoples of Russia” (12.3% and 9.9% respectively).

The expert commission, headed by the People’s Artist of Russia Igor Butman, and the production committee headed by Yuri Kostin, will evaluate the projects, offering the authors a face-to-face presentation with a justification of relevance, detailed estimates and promotion strategy. The final decision on support is made after two stages of independent examination.

In previous qualifying campaigns, 147 projects worth 1.2 billion rubles were supported, which led to the creation of more than a thousand pieces of content, including tracks, clips, mood videos and concerts. PFKI is committed to supporting value-based music projects that target audiences aged 6-35 and have the potential to reach millions of listeners.