Anna Nemchenko – Musical Explosion and Viral Challenge
Automatic translation. Read the Russian original
Singer, actress and blogger Anna Nemchenko became a guest of the popular radio show “Murzilki Live”, presenting her first solo single “Married” and already became a hit track “Dancefloor everywhere”. The hosts of the show dubbed her appearance a “musical explosion”, stressing that the success of the artist, whose songs topped the charts, was the result of the huge love and support of her audience.
Nemchenko, a blogger about her life and work with her husband, actor Dmitry Menyailo, uses the interactive format of Try Again, in which their team plays complex dance elements posted online. This strategy has led to virality – subscribers create their own versions of dances to Nemchenko’s songs, and she personally comes to them in different cities of Russia for joint filming.
Despite her musical success, Anna does not give up acting, where she has roles in the series “Heritage” and the dramatic project “I will take your love”. Family values were also discussed on the air, and Nemchenko and Menyailo were nominated for the award for harmonious relations.
The culmination of the broadcast was the premiere of the new song “Married”, and the team Nemchenko is already planning a large-scale viral action – shooting with subscribers at weddings. Leading radio stations appreciated this initiative, and it seems that Anna Nemchenko is now provided with a tour for the year ahead!