Taylor Swift is a Super Bowl favorite: betting, music and streaming records
Automatic translation. Read the Russian original
The start of the NFL season is marked by increased interest in the eventual involvement of superstars in the Super Bowl break. Among the potential performers, Taylor Swift is especially attracted, for which bookmakers in Las Vegas set a coefficient of +125 and a 44% probability of a performance. The reason for this increased interest is Swift's upcoming wedding to NFL player Travis Kelsey.
In a ranking of potential stars closely watched by bookies, Swift is ahead of Jay-Z (+150, 40%), Dua Lipu, Drake, Post Malone and reunited BTS. Metallica, which has publicly announced its readiness to perform, also attracts attention, especially given their base in San Francisco.
Taylor Swift has also set a new record for Spotify. Her new album, “The Life of a Showgirl”, released on October 3, is the most preserved future in the history of the streaming service. This record has outgrown the previous one, which belonged to the album “The Tortured Poets Department”, which indicates an unprecedented demand for Swift’s work.