Digital thriller: Maxim Fadeev breaks boundaries in music video
Automatic translation. Read the Russian original
The new video of Maxim Fadeev for the song “Go to my voice” was released on August 13, 2025, representing a fascinating psychological thriller in the first person. The viewer witnesses a desperate attempt by a mysterious girl to escape from an endless corridor that resembles both a hospital and a limbo. Plunging into dangerous situations – overcoming the flooded bottom and destroying walls – she is guided by Fadeev’s voice.
The main character is digital twins created using the most modern neural networks based on real people, including Maxim Fadeev himself, who is presented in the clip in the exact location corresponding to his character.
“We made a breakthrough by creating digital twins so realistic that it was thought impossible a year ago,” Fadeev said. “The combination of advanced AI with manual processing has allowed us to achieve cinematic quality, as well as to avoid the ‘sinister valley’ – the rejection of digital characters.”
Cooperation with Russian and Belarusian AI-clusters allowed to achieve live facial expressions and significantly accelerate the process of creating high-quality content.